According to the U.S. Census, there were 50,477,594 people of Hispanic descent living in the United States in 2010, representing 16.3% of the total population. Current 2016 Census estimates places the Hispanic population at 56.6 million, equivalent to 17.6% of the total population.
The purchasing power of the Hispanic market is estimated at $1.3 trillion, and it's expected to rise to $1.7 trillion by 2020.
Is your business reaching out to this important market segment?
Specialty in Fairs & Expositions
Under the auspices of Luis Valdivia, LV Omnimedia was under a multi-year contract with the Del Mar Fairgrounds to provide Hispanic Marketing services for the various events it produces, including the San Diego County Fair. During that time the Fair's Hispanic Marketing Program received consecutive annual awards from the Western Fairs Association, including a coveted First Place in the Featured Category of Cultural Marketing in 2008.
This first-hand experience has provided LV Omnimedia with a unique expertise to provide Hispanic Marketing consulting services, as well as turn-key programs, specifically tailored to the Fairs & Expositions Industry.
For inquiries, contact:
Luis Valdivia, President LV Omnimedia, Inc. San Diego, CA